Cash Color

My Personal Finance Blog

Aug
22

My Side Income is Dwindling

Posted by Cash Color

A reader asked me how am I earning a good side income?

Back in early 2009, I listed out my “Goals” for the year 2009. And sitting at number 6 is “Side income of RM10,000/mth by Oct 2009.”

My side income comes from Pay-Per-Click (PPC) advertising on expired domains and also selling of text links. After the Chinese New Year …. starting in February 2009, I could see a drop in my PPC income. Advertisers were cutting budgets. Advertisers were also reluctant to renew their buying of text links on most of my websites. As a result, my side income took a plunge. Currently, my side income average about RM1,000 a month.

Looking back, there were a few months between July 2008 to September 2008 whereby I was earning more than RM3,000 from my side income. And at that time I was so tempted to quit my job and go full time building on my side income. Luckily for me I was patient enough to adopt a wait and see approach. And now I am glad I did not quit my job back then.

I have now turned to offering Search Engine Optimization (SEO) services to add another income stream for myself. Currently I am optimizing the keyword “Top MBA Malaysia” for a local education institute. This niche industry is competitive as well. However, I do see an opportunity for me to build a business out of SEO and SEM (Search Engine Marketing).

My goals are clear and I just have to find ways to overcome these obstacles to reach my goals.

Oct
12

Parked Domains Removed from Google Search Ranking

Posted by Cash Color

Just when I’m progressing smoothly towards my goals, suddenly a setback has occurred.

This is a very bad week for me. Google has decided to drop my parked domains and this has resulted in me losing at least 70% of my side income.

I have been working on buying expired domains for the past 15 months in a bid to earn domain parking income from expired domains. My income has increased steadily and has grown until it contributes to 40% of my total income, including my employment income.

Google has removed some of my parked domains from its search ranking. As a result, visitor traffic plummeted. No traffic = no clicks = no income.

I have my goals to achieve. I will have to rework my plan to achieve those numbers.

Looks like I will have to start developing my domains. The bright side of this is that once I developed the domain, then the traffic and income will more or less be permanent.